Global MBA in
Digital Business

Master’s Degree by the IL3-Universitat de Barcelona:
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Program Date:
25th September 2019

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Duration:
One Academic Year

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Method of delivery:
100% Online

In collaboration with:

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ZIGURAT'S METHODOLOGY
INDUSTRY INFLUENCERS
MULTISECTORAL APPROACH
WORLDWIDE PARTICIPANTS
PROFESSIONAL PROJECT CONSULTANCY
BUSINESS INNOVATION SUMMIT

Disrupt the Industry

The Digital Business Global MBA has been designed for professionals who want to foster their technological and decision-making skills and add a differential value to increase their competitiveness in the global market.

The fundamental goal of the Digital Business Global MBA is to guide you on how to redefine the way your organization performance through digitalization. We will focus on how digital transformation will have a positive impact across all levels and departments of an organization, including Marketing, Sales, Purchasing, Logistics, Human Resources and other departments. By completing the program, participants will have a better understanding of innovative methodology and how digital tools can improve the strategies and processes of a business. The final project is focused on a full Digital Transformation of an existing company

Who is it for?

Professionals

Typical participants of this program are professionals of various backgrounds, looking to develop new skills in Digital Transformation.

Businesses

Businesses that are keen to explore and adopt innovative methodologies.

Consultants

Consultants, looking to further develop the value of their guidance by understanding different methodologies and applying innovative approaches to a project.

Academic Content

Understanding Digital Foundations

How to gain competitiveness through digital solutions

M1. Current and Digital Business Models

  • Topic 1. Today’s Competitiveness Models
  • Topic 2. Purely Digital Business Model

Customer Centricity & Loyalty

How to adapt your company to current customers and attract new ones

M1. Digital Maturity and Innovation

  • Topic 1. Digital Maturity Level: Re-defining your Vision
  • Topic 2. Management and Innovation Models

M2. Human Resources, People Profiles

  • Topic 1. Basic people skills and competencies
  • Topic 2. Human Resources

Doing operations the right way

Digital Strategies: Transformation of the value chain

M1. Doing Operations the Right Way

  • Topic 1. Purchasing
  • Topic 2. Logistics
  • Topic 3. Production
  • Topic 4. Industry 4.0

M2. Marketing and Sales

  • Topic 1. Distribution
  • Topic 2. Omnichannel Marketing and Sales Models
  • Topic 3. Marketing

M3. Finances & FICO

  • Topic 1. Finances

M4. New IT Governance Models

  • Topic 1. Information Technology (IT)
  • Topic 2. Cybersecurity and Digital Business Security

Innovation Accelerators

How to add digital value to your company

M15. New Business Accelerators

  • Topic 1. Digital Business Enablers (IoT, BlockChain, Big Data, Predictive, AI)
  • Topic 2. Artificial Intelligence
  • Topic 3. Predictive Models and Advanced Data Analysis

M2. Future Impacts

  • Topic 1. Collaborative Models
  • Topic 2. Impact of Electrification and Sustainable Consumption

CANVAS

The nº1 online platform worldwide, the one that makes learning easier.

  • Modern tools and resources that empower and simplify the learning experience.
  • Open, easy-to-use, cloud-native learning management system and Amazon web service hosted.
  • Secure like no other LMS and low-risk because native cloud means no versions, no upgrades, no downloads and no migrations.

Alumni Success Stories

Find out our Alumi’s feedback and contact them to learn more about their experience.

Faculty Board

  • Jordi Damiá
    Academic Director
    International Business Strategy Specialist
  • Olivier Van Duüren
    Founder of The Dualarity Former Microsoft Executive
  • Robin Weninger
    Co-Founder & Managing Director of shapingwork
  • Erik Van Haaren
    CEO and Senior Advisor at Quality Transformation
  • Lilia Stoyanov
    CEO at Transformify
  • Angela Shen-Hsieh
    Director, Product Innovation, Predicting Human Behavior at Telefonica
  • David Quero
    EMEA Program Excellence Leader & Delivery Manager at IBM Watson
  • Xavier Capellades
    Director, Global Head of Ideation and Digital Innovation at ROCHE
  • Christian Rangen
    CEO & Co-Founder of Engage // Innovate Strategy Transformation Advisor & Angel Investor
  • David Claramunt
    Head of People & Communications at Sabis.tech Banc Sabadell
  • Valerio Alessandroni
    Guest Professor at Tallinn Technical University Senior Consultant at EFCC
  • Oscar Sala
    Ventures Director at Mobile World Capital Barcelona. Member of the Board of Directors at Mobeyforum
  • Voyislav Stojanović-Osinsky
    Responsible for Sales Development for Health and Investment Products at AXA Spain
  • Martin Piqueras
    Business Director & Technology Leader at Aqualogy Business Software, Suez Group
  • Roberto Barriga
    Business Partner & Services Delivery MGR at Almirall

International Summit Barcelona

All participants of Zigurat´s Master Programs will be granted premium passes to the summit.

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