Angela Shen-Hsieh


Angela Shen Hsieh Professor Digital Business Global MBA at Zigurat Innovation School

Angela Shen-Hsieh

Director, Product Innovation & Predicting Human Behavior at Telefonica

Professor of:

For over twenty years, with big companies and small, Angela Shen-Hsieh has been pursuing forms of communication and information delivery that fascinate, inform and prompt people to think. An architect by training, Angela combines right-brained innovative thinking with a left-brain analytical approach to building new products. As a recent addition to Telefonica Product Innovation, she and her team are developing new lines of businesses leveraging artificial intelligence and machine learning with Telefonica’s digitization and data.

Previously, she was with IBM Watson, where she was responsible for Watson’s Virtual Agent and Exploration & Discovery product lines, and where she championed Watson’s emerging program in robotics. As Chief of Product Design at IBM Business Analytics, Angela built Watson Analytics, a natural language-driven visualization and data discovery tool.

An entrepreneur at heart, Angela was the founder and CEO of three startups in the analytics space and her companies designed and built analytic software for decision makers in some of the biggest companies in the world including General Electric, Johnson & Johnson, Bristol Myers Squibb, Microsoft and Fidelity Investments, as well as many data-rich technology startups.

Angela was named a Fast Company ‘Master of Design’, and one of BusinessWeek’s “10 Cutting Edge Designers pushing the limits of design”. She holds six patents and has a BA from Columbia University in New York City and a Master in Architecture from Harvard University in Cambridge, Massachusetts.