Digital Transformation Starts with the Customer

This masterclass emphasises the critical role of customer experience (CX) and customer-centric principles in driving a successful digital transformation journey.

By focusing on CX and incorporating customer-centric approaches, you will gain insights and strategies to enact a meaningful digital transformation that prioritises the needs and preferences of the customer.

Additionally, you will delve into various digital transformation principles and concepts, providing you with a comprehensive understanding of the context and key elements essential for effective implementation.